My RadSquad
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Case Study

My RadSquad is a case study for a social platform where Alpha & young GenZ students based in the US, get together, create or join squads. The app aims to ease a load of homework and exams by letting its users come together and share notes, and study while having fun! Users can create or join as many as squads, up to 5 users. It is a safe space for users to share moments only with the chosen squads. The app also lets its users create their own avatars and unlock new looks.

Regarding the visual design look & feel, the main idea is the composition of 3D illustration avatars with a trending character or a superhero and a pop color palette that works with a dark theme. The brand loves playing with words, and that’s why it’s Rad, Fab & Mad!

The brand logo and app icon are designed by Selen Ataç.

The illustrations are done by — Link